Ready to launch a business?
Have a great idea?
Want to better understand your customer?
Why do most startups fail? Because they start executing before they have a sound business model, and before they understand what their customers want.
What about you? Have you discovered a scalable and profitable business model yet? Do you really know your customers’ pain? Are you focused more on how to deliver a product than on the needs of people buying it?
The workshop uses a combination of methodologies including Steve Blank’s Lean-Startup (get out of the building), and the Business Model Canvas to uncover and validate your customer assumptions. Lean-startup focuses on engaging potential customers and partners in the early stages of product development. By testing concepts early, entrepreneurs find out what customers and partners want – what works and what doesn’t – and use that information to build a product that is ready to launch faster with less risk.
After this program, you will have a better understanding of what your customers want. You will have the tools to identify the core of your business model – your customer segments and value proposition. Or you may discover your idea isn’t viable. That’s OK too. It’s better to find out now than spend years and a fortune only to find out people won’t buy your product.
Saturday June 17 2017
5:00 AM – 2:00 PM
500 West Overland Ste. 230
Cost: $40. Students: $30